Serena Sequin Column Gown

Effortless glamour, beautifully engineered for the woman who owns the room.

The Serena is the gown you reach for when the occasion calls for something unforgettable. Hand-embellished from strap to hem in densely packed sequins, it catches and throws light with every movement — quietly commanding attention without ever trying too hard.

Cut in a flattering floor-length column silhouette, the Serena skims the body and elongates the frame, gently defining the waist while draping smoothly over hip and thigh. The structured square neckline is both timeless and modern: it frames the décolletage elegantly, offers genuine support, and pairs beautifully with statement earrings or a simple pendant. Wide-set straps sit comfortably on the shoulder and allow for a supportive bra — a detail our customers consistently tell us they appreciate.

This is a dress designed to move with you, from the first glass of champagne to the last dance.

Perfect for: black-tie events, weddings and mother-of-the-bride occasions, milestone birthdays, galas, cruises, anniversary dinners and end-of-year celebrations.

Why you'll love it

All-over sequin embellishment for full-coverage sparkle that photographs beautifully
Square neckline that flatters and supports
Floor-length column cut that elongates and gracefully skims the figure
Comfortable wide straps designed to conceal and hold a bra
Fully lined for comfort and confidence — no clinging, no sheerness

Available colours

Hot Pink — bold, joyful and impossible to ignore
Classic Black — the eternal, always-elegant choice

Fabric & care

Shell: sequins on stretch mesh base with a soft inner lining
Gentle stretch for comfortable all-night wear
Dry clean only
Store flat or on a padded hanger to protect embellishment

Fit & sizing

Designed to sit close to the body with a little stretch. For a relaxed fit, or if you're between sizes, we recommend sizing up. See our size guide for full measurements.